Rebecca E. Roman
Rebecca E. Roman
Interactive Marketing and Communications

Where traditional and digital media meet to share your story.

Hello! Nice to meet you.

Hello! Nice to meet you.

I love rallying behind a mission or a goal. I put your story first with multimedia campaigns dedicated to raising awareness for your organization or gaining momentum for an upcoming event.

It doesn’t end there. With a background in journalism and experience working in nonprofit marketing, I delve into your post campaign or post event data to discover the real results of what worked and what didn’t. When you’re looking for complete digital strategy, I propose, manange, and report on each campaign so you can discover how your audience works.

Whether you’re just starting out or have been trying to grow your business for years, I am ready to dive in to champion your cause from web content creation to marketing analytics.

My Work

I create buzz around events and organizations through social media campaigns and digital strategy. My background in journalism provides a standard of excellence and accuracy to cross-channel social media campaigns, print collateral, and multimedia projects.

Copywriting

Read selections created for Kansas City non-profits and companies.

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I provide SEO-rich copywriting and site-mapping services for Kansas City area nonprofits and small business. View my latest work below.

Bonus read: Blog post for KC Unidos Federal Credit Union.

Social media

View a summary of a 2018 #GivingTuesday campaign on behalf of Kansas City Women in Technology, for which we surpassed our fundraising goal by 250 dollars.

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Video production

View a video created to highlight the efforts of Turn the Page KC.

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Graphic design

View examples of flyers used for community events.

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Photography

Event photography and reporting to tell your whole story.

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Resume

Experienced Social Media Marketing Consultant with a demonstrated history of working in the media production industry. Skilled in Journalism, HTML, Scrum, AP Stylebook, and Final Cut Pro. Strong marketing professional with a Masters of Arts focused in Interactive Media from Elon University. 

 

Experience

Rsquared Interactive
Marketing & Social Media Consultant
April 2019 to present

Cox Enterprises
Copywriter
August 2017 to April 2019

National Catholic Reporter
Marketing Manager
February 2016 to June 2017

Local Investment Commission
Communications Staff
May 2013 to February 2016

 

Education

M.A. Interactive Media
Elon University

B.S. Journalism
Missouri State University

 

Volunteer Experience

Kansas City Women in Technology
Content Director   
July 2015 to Present

National Kidney Foundation
Social Media Manager
September 2017 to Present

Planet Comicon
Social Media volunteer
February 2018

Social Media Club-Kansas City
Communication Committee 2016

 

Skills & Certifications

  • SEO and Google Analytics

  • Social media strategy

  • HubSpot social media certified

  • WordPress administration

  • Copywriting and reporting

  • Adobe Creative Suite

  • AP Style

  • Graphic design

  • Email marketing (Mailchimp)

  • Photo and video editing

  • Facebook ad campaigns

  • Microsoft Office

 

Awards

AMPS Award
Social Media Club-Kansas City
Multi-Channel Campaign

Philly Award
Nonprofit Connect
Social Media Brand Management

AMPS Award
Social Media Club - Kansas City
Twitter Campaign



 
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Testimonials

“I hired Rebecca for freelance copy writing for my website. I highly recommend Rebecca for her services, she’s very professional in her communications over phone and email. Rebecca also demonstrated interest in learning more about the project as evidenced by her asking questions and taking the time to research my industry. She’s very receptive to feedback and kept me posted on the status of her work. I was very pleased with her work and would hire her again.”
— Melanie Arroyo , M.S. LPC
“Rebecca is a social media powerhouse and has been an incredible asset to us returning event after event as a dynamite and dependable volunteer. Rebecca is an AWESOME partner to have at events. We are a small nonprofit office with a huge region to cover and her ability and willingness to take on our social media presence during important events/campaigns is something we’ve come to rely on.”
— JoAnna Rodgers, Program Director at National Kidney Foundation
“I have had the pleasure of working with Rebecca on the Kansas City Women in Technology Operations Team. She is an excellent idea creator, plan executor, and outstanding team player. Rebecca is responsible for laying the ground work for what social media looks like for our organization. Her plan is now used across all of our programs and events while still allowing room for collaboration and input from other team members.”
— Ventura Rangel, iOS Developer, Executive Operations Director

Contact

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